BuildDeck - a 1066% increase in advertising interactions

We were approached by BuildDeck after their Google Ads campaign suddenly stopped delivering results, leading to a significant drop in traffic and engagement. Their adverts, which had previously generated a steady flow of leads and conversions, were no longer performing, leaving their marketing efforts at a standstill. Our team carried out a comprehensive audit of their Google Ads account to diagnose the root cause of the issue. From analysing campaign settings and keyword performance to identifying potential disapprovals or algorithm changes, we were able to uncover the obstacles preventing their adverts from running effectively. Our objective was not only to pinpoint the problem but also to implement a data-driven solution that would restore and enhance their campaign performance.